SUPERBIKE 2019 WSBK IMOLA

The Project

Motul FIM World Superbike Championship is the main championship dedicated to the bikes derived from the series. The fifth leg of the season, following Australia’s, Thailand’s, Spain’s and The Netherland’s steps, took place in Imola, at the Enzo and Dino Ferrari racetrack, from the 10th through the 12th of May 2019.

Imola’s racetrack, which was inaugurated in 1950, is certainly one of the most iconic locations for motorcycling and lays in a natural amphitheater between the river Stanterno and a green park that is very appreciated by spectators.

Solutions

  • Content production and distribution
  • Strategy consulting
  • Press office

CONTENT PRODUCTION AND DISTRIBUTION

Part of our agency’s team took part in the three-day event to follow the races that animated the exciting weekend of adrenaline and two-wheeled shows, featuring Superbike champions challenging each other, first of all the leader Bautista. The event also included the FIM Supersport World Championship, the FIM Supersport 300 World Championship and an e-motorbike support race. Among the novelties of this year, the third race of SBK sprint. YAK Agency managed the production and distribution of photographic material and the promotion of some brands sponsoring the participant teams. 

 

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