6H MTB BIBIONE BIKE TROPHY

The Project

The 6 hours Bibione Bike Trophy is an endurance mountain bike race held in Bibione since 2014 (VE). 
The competition takes place on a circuit to be repeated several times, alone or in relay mode, alternating dirt, beach, asphalt and grassy fields, with fun characteristic passages and single tracks of valuable technical content.

Solutions

  • Creativity and graphic design
  • Photo and content production
  • Social media management
  • Media coverage of the event

Creativity and graphic design

Design of the graphic concept and creation of promotional materials of the event; from the letterhead to the start/finish portal, from the route signs to the staff t-shirts.

Social Media Management

The agency took care of the official social channels Facebook and Instagram, creating daily informative posts as well as the setting up of a digital advertising activity that led more than 600 bikers to register for the race. The communication was declined in two languages, Italian and English.

Media coverage of the event

A team of the agency has followed the race (2020 and 2021 editions), commenting its progress through journalists and photographers who collected images, stories and testimonies.

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