For almost 15 years, the Team for Children O.D.V. Association has been committed to supporting children and adolescents in the Paediatric Oncohaematology department of Padua Hospital: a large family of members and volunteers who daily devote themselves to promoting fundraising, events and solidarity activities to give back to young patients undergoing treatment, and their families, part of what the disease takes away from them. The symbol of the non-profit organization is a chick, the soft toy of little Giulia who died of lymphoma at only 15 years of age, to show how a drama can be transformed into a great gesture of love. Since 2016 YAK Agency has been contributing with multiple communication activities to make the O.D.V. aims known in the territory, which has become to all intents and purposes the agency's ethical choice.
Design of the whole corporate image, both paper and digital: letterhead, business cards, folders, email signatures, flyers, roll-ups, merchandising packaging, newsletters, website and e-commerce, social templates, press review templates, quarterly magazines, information leaflets. Design and creation of promotional materials dedicated to specific events promoted periodically by the Association (entertainment, sport, animation).
Click here for the project “Campagna 5x1000"
Click here for the project “Life & Fashion Show!
We support Team for Children in the management of its Facebook, LinkedIn and Instagram social channels: from editorial planning to advertising investment strategy, from community management to live coverage of institutional events as well as fundraisers.
A monthly institutional email marketing activity was promoted with the design of a graphic template coordinated to the website interface, the drafting of the content, the management of the mailing and the final reporting.
YAK Agency is in charge of the Association press office, writing and distributing press releases to local and national newspapers and editorial offices, writing and sharing the daily press review, organizing press conferences for the presentation of events and projects as well as handling relations with local and national media before, during and after events.
Development of an intuitive and branded e-commerce, integrated with the institutional website, to be used as a sales platform for solidarity products (gadgets and handmade items). Creation of the graphic layout to make the site usable both from desktop and mobile, organization of the product catalogue and photo shooting of all articles.
The agency is responsible for producing all the promotional and informative content, from news and editorials to the articles which compose the quarterly magazine "Il Pigolo". On the occasion of solidarity events, our team takes care of photographic, video and press coverage with multimedia productions.