Experience and professionalism in the service of healthcare: LM Medical Division has been a leader in the production of medical devices and electromedical equipment for hospitals worldwide for over three decades. The company designs and manufactures innovative systems and high-quality products for hospital ward care, operating rooms, and intensive care patient management. Born in Brescia as a family-owned and artisanal company, LM Medical Division has grown to become an international group that distributes its products in Europe, Asia, Africa, the Middle East, and South America.
To give the brand more character and modernity, YAK Agency has undertaken the restyling of the institutional logo, the adaptation of logos for various divisions, and the creation of identifying icons for the seven service lines offered.
YAK Agency has designed various materials for LM Medical Division's participation in important international trade fairs. This includes the graphic customization of the booth and the development of the company presentation profile. Additionally, the agency has created two dedicated catalogs for the product range of certain service lines, taking care of the graphic design and layout of the print and online promotional materials.
Tasked with managing the brand's digital communication on LinkedIn, YAK Agency has developed an editorial plan aimed at highlighting the exceptional quality of the products and technologies used, as well as the company's presence at international industry events. The agency's content creators have handled the graphic design of the posts and created short explanatory videos for sharing on the channel.
The new institutional website of LM Medical Division has been redesigned with a clean and essential design, intended to convey the sterile and rigorous style of the hospital environment. The structure, user interface, and navigation system have been designed to be intuitive and user-friendly, even on mobile devices. The portal hosts content in four languages (Italian, English, Russian, and Spanish) and dedicates ample space not only to the product catalog but also to the numerous certifications of corporate quality and the description of the global distribution network.