In the suggestive setting of the Salone d'Onore of CONI in Rome, the Italian sports house, the XIV edition of the 1st level University Masters in Sport Business Strategies, of which YAK Agency has been a partner for several years, was closed on Tuesday 28 May 2019. Born in 2005 from the collaboration between Verde Sport, Ca’ Foscari University of Venice and Ca’ Foscari Challenge School, the Master trained 36 students this year, who are now ready to enter the world of the Italian and international sports industry.
The students that ended their educational experience were awarded by President Giovanni Malagò during the traditional graduation ceremony and had the chance to meet two excellences of Italian sport, who have been awarded with a diploma for sporting merits. Dorothea Wierer, biathlon champion, winner of two bronze medals at the Winter Olympics Sochi 2014 and Pyeongchang 2018, gold at the Österstund World Championship and at the Biathlon and Pursuit World Cup.
Antonio Percassi, President of Atalanta B.C., a club that has been standing out through the years for the sporting results as well as for several activities focused on continuous and sustainable development, starting from the management of the stadium though innovative and cutting edge criteria.
YAK Agency confirms once again its will to support, in the role of partner, the postgraduate course that has become one of the most prestigious sport marketing institutions in Italy and Europe, having already trained over 450 students to work in sport business management.
On this occasion, Master SBS presented the big novelty of the 2019-2020 season: the synergy project with Lega Pro, which represents about 60 Italian football clubs, to create training courses dedicated to team executives and focused on financial balance, legal and contractual aspects, communication and social media marketing.