YAK Agency reinforces partnership with Master SBS: on Thursday the 11th of January Marco Dalla Dea - managing partner of the agency - was invited to take a lesson on brand awareness, social media and Chinese market.
The fruitful partnership between YAK Agency and Master SBS was enriched by a new chapter on the 11th of January, when Marco Dalla Dea - YAK Agency managing partner - took a lesson at La Ghirada sports center, the flagship of Verde Sport and home of the postgraduate course organized by Verde Sport and Ca’ Foscari University of Venice.
The lesson, focused on brand awareness, social media and Chinese market, covered the whole day: after the first part - a taught class - students were divided into groups and asked to develop and present a series of works.
In past editions of the course Marco Dalla Dea had shared his experiences as Communication Manager of the International Shooting Sport Federation, making a speech in the convention “Sport and Social Media” in November 2016, and supporting the three-times Olympic Champion Niccolò Campriani in his intervention held few weeks later.
Master SBS is a first-level University postgraduate course on sport business strategies organized by Verde Sport in collaboration with Ca’ Foscari University of Venice, and it was held for the 13th time this year.
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